USE A LARGE FONT.
It makes more impact and is easier to read.It also makes you handout larger which makes it appear moresubstantial.
LEAVE LOTS OF WHITE SPACE.
I had a complaint recently thatsaid there was not enough space to write notes. I usually deliververy high content so this was clearly a mistake on my part in notleaving enough space for notes.
PUT CONTACT INFORMATION ON EVERY PAGE.
You never know whenpeople will tear out a page or photocopy a single page of yourhandout. Putting your info on every page makes sure whoever seesany page of your handout can contact you.
PUT IMPORTANT RESOURCES ON EVERY PAGE.
If you want people tokeep your handout make sure each page has some important resourcethat an audience member cannot do without. When you put all theresources on one page it makes it easy for someone to tear it outand throw the rest of your handout away.
USE A TEAR OFF ACTION ITEM PAGE.
Make it the last page so it'seasy to tear off at the beginning of the seminar or speech. Havethe attendees use it for those special aha's they get. You canthen have them say some of their items aloud which reinforces thevalue you are giving.
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