More Articles by Tom

• http://articles4content.com/content/launch/02-11-200522-Questions-to-Ask-Before-You-Use-Any-Shopping-Cart-System.htm
  
  You can use traditional methods to sell products such as direct mail, catalogs and advertising. However, if you have a great online presence, the entire world is your marketplace at a fraction of the cost of most traditional methods. To easily sell to this worldwide marketplace, you need a great shopping cart system. Choosing a shopping cart system is perhaps the most important single decision you'll make in your online marketing career.
  


• http://articles4content.com/content/launch/02-11-2005Electronic-Coupons-and-Rebates.htm
  
  Personally, I don't really like coupons. I rarely use the things. In fact, I come close to going berserk in the check-out line at my local grocery store when I see a thick stack of coupons being pulled from the purse of the lady ahead of me.
  


• http://articles4content.com/content/launch/02-11-2005Merchant-Accounts-and-Shopping-Systems.htm
  
  Congratulations! You created an impulse in a customer to buy your product, but there's one small catch--without some way to process their credit card information, your sale is gone. One of the best ways to capture and use customer credit card information is with a merchant account (Visa, MasterCard, American Express) that is tied to your electronic shopping system.
  


• http://articles4content.com/content/launch/02-11-2005How-to-be-a-Great-Speaker-Without-Using-PowerPoint.htm
  
  USE EMOTIONAL LANGUAGE Boring old facts rarely move people to action. Learning to use words that evoke emotions in people will make a much greater impact when you speak. There are many emotions you can trigger in the audience just by your choice of words. Happiness, anger, sadness, nostalgia are just a few. Knowing your purpose for being in front of the group helps you to pick which emotions you want to tap. When your purpose is known ...
  


• http://articlesrampage.com/article132.html
  
  There are hundreds, maybe thousands, of off-the-shelf, free and alternative products out there vying for your money, time or both. And most of them are junk. Don't suffer like I did. I learned the hard way. When I started on the Internet I couldn't find a decent shopping cart program ...
  


• http://articlesrampage.com/article131.html
  
  USE HUMOR Even Shakespeare used humor in the middle of the tragedies he wrote. Humor is a powerful and effective tool that gives the audience's mind a chance to breath in the face of heavy material. It also makes you more likable and fun to listen to. Humor is also much more likely to make your information more memorable. You don't have to be a stand up comedian to use humor in speeches and ...
  


• http://articlesrampage.com/article133.html
  
  People like to get good deals on the things they buy. Using electronic coupons and rebates is one good way of doing this. And, as a bonus, some people shop specifically for discounted products, so if you are known as a merchant who gives coupons from time to time, you'll be on the "watch list" of these bargain shoppers.
  


• http://articlesrampage.com/article134.html
  
  When shopping for a merchant account, it is important to get firm numbers on up-front fees, monthly fees, credit card percentages, and costs per transaction, so be sure to get the merchant's definition for a "transaction," such as whether obtaining authorization only constitutes a transaction or whether processing a return does. All of these fees can add up, but still will seem like mere pennies when the orders start flowing in.