If you make the audience the stars, they will make you the star by giving you higher evaluations and buying more of your ideas, products and services. Here are a few ways to do it:
=> Get them on stage with you. I find an excuse in virtually every presentation to have one or many people up there with me.
=> Mention their individual names, or subgroups during the program. Praise their accomplishments and mention the good ideas you got from them in your pre program research.
=> Put quotations of the audience members in the handouts. . . . again you could have easily gleaned quotes during your pre program research.
=> Put quotations and ideas of the audience members in custom visuals (overheads, slides and computer generated images). I do custom quote overheads with my company name on them at the bottom. After using it in the presentation, I give it to the person who gave me the information. I've seen these pinned up on the recipients bulletin board long after my presentation.
=> Give out awards. Find out who the unsung heros are and make up an award to present during your presentation.
=> Give out prizes for people who participate in a positive way.
Want to be more professional in the way you approach each speaking engagement? Do at least two of the above items every time you speak. . . . Raise the bar and make them the stars. (Ref: Wake em Up Business Presentations)
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