Learn Public Speaking Material Easily Using Bits

A bit is a section of public speaking material that is so related that it makes it easy for you to memorize. Each point flows naturally from one to the next so you can deliver the information without notes (if you know your material).

 Until I learned about bits, I never thought I could be that great at speaking because I'm not great at memorizing long talks. I discovered that no one memorizes long talks. They have a mental or written outline consisting of key words that trigger the individual bit in their minds. Pros use this concept to be able to deliver long presentations to the public without the use of notes.

 Becoming less dependent on notes has several advantages. When you stand before a group and speak without using notes your credibility automatically rises. The audience thinks, 'Wow! This person really knows the material.' Since you won't be tied to a lectern or forced to hold notes, you can get physically closer to the audience, or actually enter the audience on occasion. The closer you are to them, the better you will connect. When you leave the script at home you can speak naturally to the audience rather than read to them. You will also be more confident because you no longer have to worry about your notes getting lost.

 Using bits has another big advantage. We are busy people. It's tough to find a spare hour or day to practice a full public speaking presentation. Bits can be practiced when you have a few minutes here and there. You will be more likely to practice your material (and we all need practice) if you can practice a three or five-minute chunk rather than the whole presentation.

The secrets to a better presentation....

Public Speakers: Promote Your Speaking Business With Affiliates

You can sell a lot more products and services with an army of affiliates promoting for you.

Having website owners use their affiliate link to send out to their email list or place ads and banners on their site can drive more orders to your products than you can alone. This is an opportunity to sell more than you ever imagined.

What kinds of products can affiliates sell for you?  Anything that can be purchased online is a candidate: books, ebooks, training systems, DVD's, CD's, speaking engagments, seminars, webinars and even coaching are just a few of what's possible.

How can you create an affiliate link? Most ecommerce systems such as KickStartCart will create a link specifically for each affiliate, that they can use just about anywhere online to promote your stuff. The shopping cart will also create banners and clickable ads that affiliates can use right on their websites without having to understand complex coding. When one of their visitors clicks on the affiliate link, the cart tracks the sale and logs the commission for the affiliate.

Where can affiliates put a link? Anywhere someone could see a web address is a place to install a link: newsletters, pay-per-click ads, banners, articles, Twitter and Facebook. The more you educate your affiliates to proper online marketing techniques, the more money you'll make.

Public Speaking Marketing Tips: Paid Search

One way to find targeted traffic is to pay your way to the top of the search results. This is called Pay-Per-Click or sponsored ads. You have seen them often almost every time you search online. They will be typically on the top of the page or the right hand side of the search results on Google with websites that match your inquiry.

These website owners have set a bid price on how much they are willing to pay for each click on the result. These website owners pay every time someone clicks out on an ad no matter if the visitor purchases anything or not.



The ads in yellow are the sponsored ads and the ones below that are natural search results.



The reason it can attract high quality targeted traffic is that your ad will match what the searcher is looking for based on the exact keywords they type in. By paying for search positioning, not only are you putting yourself right in front of your target audience, but you are skipping the process of waiting for natural search positioning and putting your website up on the top of the results within hours of signing up.

This is a great way to test products and new ideas. If you pay for a sponsored ad and your target market doesn't click on the ad or buy anything, you may have a dud of an idea or haven't worded the ad just right. It would be a shame to have spent time and money on a product that no one wants.

Learning to write an ad properly is important to keep the wrong people from clicking on the ad. You could go broke very quickly if people are clicking on the ads for no reason. You have to word the ad to attract your specific target market and 'disqualify' people who wouldn't ultimately be interested in your products or services.

Easy tricks that make public speakers a fortune...

Public Speaking: Be There And Be Firm

Do not let people with other things on their mind mess up your presentation! If you are in your presentation room early and have real reasons for doing what you are doing, you will have the best luck at commanding your stage.

 I was the opening speaker at an event recently and was in the room way early to set up and test everything. It was my job to kick off the event and WOW the crowd in my half day presentation.

Thirty minutes before start time one of the harried meeting organizers wanted to change my entire setup around to accommodate the introducer. I was gracious and polite, but I was not about to ruin my opening to accommodate the introducer.

 So here's what I did:

 => I politely explained my reasoning to the organizer. I told her that what she had in mind was going to totally blow the beginning of my talk and make us all look like fools as the introducer brought me on stage. . . .Why would we look like fools? Because at the peak of the intro, we would have had to move tables around, reboot a computer and switch clip on microphones. . . . This is no way for a professional to come on stage to WOW a crowd.

 => I suggested alternative ways to accommodate the very brief needs of the introducer.

 => I did all of the above in a firm, but polite fashion so I did not appear arrogant or unreasonable.

Discover the latest public speaking techniques.






 

Public Speaking Marketing - Crowdfunding on Kickstarter

Have a project, book or training system that could use an infusion of cash to get started?

Use http://www.kickstarter.com to raise funds that you don't have to pay back. A free lunch? Well, sort of.

Crowdfunding is a popular way to advertise your new project to thousands of people who want to help you make it happen. Create a campaign explaining why you need the funding with a compelling video, some great copy and a 'rewards' system and get pledges of real cash from real people that you don't have to pay back.

Take a look at all of the great projects that small business people like yourself are getting funding for by browsing through the catagories. This is a dream come true for public speakers and anyone who needs a boost to get their business off the ground. If you haven't seen this great resource before, I think you'll be blown away by the potential of what crowdfunding can do.

While you're browsing through the campaigns, keep in mind some of these tips if you want to try crowdfunding for yourself:

- the best rewards are not just 'gifty' junk, but very creative things that can help your pledges better their lives.

- easy rewards are often digital products that keep the cost of shipping them down to a minimum.

- the rewards are not always the driving factor to why people would pledge. It's more often your plea for funding that has the emotional appeal that makes people want to give.

- the most successful campaigns have a video where you can make a more personal and emotional appeal.

- the most successful capaigns rely heavily on networking to get the word out: friends, family, email lists and social networking.

The best way to learn to use crowdfunding successfully is to look carefully at how the highest funded campaigns did it. Good luck and give it a try!

Presentations Skills: Quotations

Quotations are safe to use because if the quotation is not funny, it doesn't matter since you are just reciting it. You did not write it. It can still be used to make your point. You can use the power of the name of the person who did write it. People will be more likely to laugh or at least chuckle if a famous person made up the quotation.


If you are not sure to whom the quotation belongs, it does not matter at all. Unless I am absolutely certain who said something, I always give myself an out. I usually say I BELIEVE it was ____________ who said. This keeps me out of trouble for attributing the quotation to the wrong person.

Sometimes I say, "My great, great grandpappy used to say," or "my old aunt Maude used to say." However, if you know for sure who said something and their name carries weight, go ahead and use it. There are literally thousands and thousands of notable quotations available to you. To give you some examples, I'll dedicate the speaker humor section below to quotations.

Academics and purists don't read the next two paragraphs

(Now that they aren't reading I can tell you about real world stuff for the humorous speaker. The purists will claim I'm committing some kind of mortal sin.)

Don't feel bad about twisting the quotations to meet your situation. Mark Twain will never say a word about it. Neither will anyone else if you introduce your quotation by saying, "Someone once said," or "My great, great, grandpappy used to say." Then change the quotation around any way that suits you.

How can you increase your speaking fees?

Building More Email Subscribers with Recommendations

You can get your existing subscribers to recommend your E-zine, blog or website to their friends and colleagues. Their third party endorsement is worth more than all the bragging you can do about yourself. You make it easy on people to recommend you by giving them a website form to do it.


You can try: http://www.willmaster.com

Here's an example of an old recommend form still available at

http://www.antion.com/recommend.html

You can use a version that pops back up already filled in so that the person can easily recommend you to several different colleagues. All they have to do is fill in the name of the new person to whom they are recommending you and hit submit. You can get a lot more recommendations by making it easy for the people visiting your site. The marketing tip here is that to get people to take their time to recommend you, you need to do two things.

1. Your material has to be good so they won't be embarrassed to recommend you and
2. Give them a reason why it will be good for them to do it.

If you want someone to help you, it is always a good idea to give them an incentive. Tell the people that you want to help "you" that you have a way to help "them" keep in touch with their clients and friends. You probably have heard of the marketing ploy of cutting out an article from a periodical and sending it to a client. The article, of course, is helpful to the client and you don't appear to be marketing at all.

It's just a nice thing to do for your client, but, of course, it is keeping your name in front of them. The article idea is a classic and certainly a very good idea, but it is quite a hassle. You have to cut the article out of the periodical, write a note, find the client's address, make a label, get postage, etc., etc., etc.

Tell them if they simply type a quick note into your recommend form and ship it off to their client via email, they have no hassle at all. One public speaker got about 150 new subscribers the first time they sent this idea out to their mailing list by giving them an easy way to help their client by recommending them.

How to Pick on Someone (during a presentation)

You may have heard many times that humor should not occur at anyone's expense. That's mostly said by people who are not good enough speakers to pick on someone else successfully. This article will tell you how to do it.


First of all you better be pretty good using humor already to try this technique. I'll also give you fair warning that if you do this wrong it could backfire, so pay close attention.

STEP 1 RESEARCH

When you are doing pre-program research, ask who are the real hams that are going to be in the audience. Ask for traits about them that everyone in the audience will know about. Start a list which includes the highest ranking people that will be in the audience.

STEP 2 ASK PERMISSION

Call up the people on the list and ask them if they mind if you tease them a little. Tell them you heard about how much they love golf, or whatever else you have learned about them already. Tell them you plan on teasing them and giving them lines to say back at you. You will most likely get a resounding yes if they are truly hams.

NOTE: BE CAREFUL OF PICKING ON LOW LEVEL PEOPLE. IT MAY APPEAR YOU ARE BEING MALICIOUS. IT'S BEST TO PICK ON THE HIGHEST RANKING OFFICIALS, THE SALES LEADERS, WELL-LIKED PEOPLE, ETC.

STEP 3 WRITE OR RESEARCH HUMOROUS LINES

I suggest buying yourself a roast/insult book. Here's some examples:

"Some people believe that Joe is one of the best, most prolific salespeople this company has ever seen . . . (pause) and some people believe in the Easter Bunny.

"I've got good news and I've got bad news. The good news is Sally is taking golf lessons. The bad news is she's taking them from Fred (Fred would be a guy who is always bragging about his golf game, but he's really not that good)

How to Relax For Your Talk

We've all heard that the fear of death is second only to the fear of public speaking. That may be true, but if you're looking for one of the cheapest and most effective methods of promoting your service or product, concentrate on the positive results of doing a presentation. Think of the contacts and prospective clients you'll be generating with just 20 minutes in front of an audience.


In case accentuating the positive isn't enough to keep the butterflies in your stomach in line, before you step up to the podium, take time to work through these exercises to help you channel all that nervousness into energy.

Physical Preparation:

Warm up and relax your body and face.

If you're wearing high heels, take them off. Now, stand on one leg and shake the other. When you put your foot back on the ground, it's going to feel lighter than the other one. Now, switch legs and shake. You want your energy to go through the floor and out of your head. This sounds quite cosmic; it isn't. It's a practical technique used by actors. Shake your hands...fast. Hold them above your head, bending at the wrist and elbow and then bring your hands back down. This will make your hand movements more natural. Warm up your face muscles by chewing in a highly exaggerated way. Do shoulder and neck rolls. Imagine that you're eye level with a clock. As you look at 12, pull as much of your face up to 12 as you can; now move it to 3, then down to 6 and finally over to 9. All of these exercises serve to warm you up and relax you. Those exaggerated movements make it easier for your movements to flow more naturally. Now concentrate on the potential customers you'll be cultivating with your talk. Aren't you getting a warm feeling just thinking about that?

Go on--step up on the podium and profit from the experience.

Patricia Fripp CSP,CPAE is a San Francisco-based professional speaker on Change, Teamwork, Customer Service, Promoting Business, and Communication Skills. She is the author of 'Get What You Want!' and Past-President of the National Speakers Association. Email: PFripp@aol.com, Phone: 1-800-634-3035, Website: www.fripp.com

Persuasive Speaking

http://www.AmazingPublicSpeaking.com

I hope you are an expert in what you are talking about in your public speaking engagements. I get so sick of people who think they can "talk on anything". Over 450 public and professional speaking videos.

How QR Codes Can Build Your Speaking Business

Quick Response (QR) codes are a matrix type barcode that consist of a pattern of black squares on a white background.


This code can represent binary, alphanumeric, or even Kanji symbols. Smart phone owners can use their phone camera to scan the image. Once scanned, the code will direct the user to any number of options determined by the code's creator. The code can take users to a website, activate email or text, connect the device to a browser, provide coupons for products, and many other useful applications.

QR code uses

Sharing - Use QR codes to share a link, coupon, video, or even a whole ebook.

Social networking - Link a QR code to a functioning 'Like' button for Facebook or '+1' button for Google+

Calls to action - Link QR codes to a sales page or opt-in page Sending QR codes to a page is a good idea because you can put analytics on that page. Use your analytics to determine how well the code is working.

Creating a QR code

There are many free sites available to create your own QR codes. Some good sites are:
MyQR.co and Kaywa. Google has it's own site for shortening URLs and providing QR codes all in one.

Where QR codes could be placed:

• The back (or front and back) of your business card.

• Your brochures and other marketing materials.

• The sides of trucks and trailers.

• Product tags and packaging

• Convention and event nametags

• Restaurant menus

• Event ticket stubs

• Point-of-sale receipts

What QR codes could link to:

• Installation instructions

• Sources for replacement parts and service

• Directions to your business

• The process for hiring your professional services

• Valuable coupons and special offers

• Recommendations for complementary products and services

• Free mp3 downloads

• Customer feedback forms

Super Tip for Speakers: add a QR code to the back or inside flap of your printed book to send readers to a series of videos that offer more training in the topic you've written about!

Want more advanced public speaker marketing techniques?

Public Speaker Marketing - Using MP3 Files To Promote Your Business

MP3 is a very common compression format for audio files. Although not everyone is comfortable with using and buying digital files, there is a market for them.


Once you have recorded an audio file for your CD there is no reason to ignore the MP3 version.

If you are using a .wav editor program on your computer all you have to do is open the .wav file that you used to burn your CD and click on "file" and then "save as". You will have many formats to pick from. Choose "MP3".

Listen to an MP3 file: http://imtcva.org/getting-started/attend-an-info-session/

Variable Quality

The entire reason to have a compression format like MP3 is to make the file size smaller so the file can be distributed more easily. What most people don't know is that you can have extremely high quality MP3 files with a larger file size and really low quality MP3 files with a really tiny file size.

128 kbs (kilo bits per second) is considered CD quality MP3. Most people would not be able to tell the difference between this file and a true CD. 8 kbs is an MP3 file that is extremely poor quality, but the file size is really tiny. You have a range between 8 and 128 kbs you can pick from.

About 24 kbs will give you acceptable quality with a file size that's manageable. Below you'll see the differences in file sizes for an audio recording of a teleseminar that was 74 minutes long.

The high quality mono .wav file was 383 mb (megabytes) Stereo would have been twice as large, but it's not needed for simple voice recording. At CD Quality MP3 the file size was 69.5 mb or 5.5 times smaller than the original. At 24 kbs MP3 the file size was 12.7 mb or 30 times smaller than the original. At 8 kbs MP3 the file size was 4.3 mb or 89 times smaller than the original file.

User Instructions

Whenever you put a link on your website for someone to download an MP3 file, you always want to put some instructions to help those people who aren't extremely savvy with the download process.
Here are some instructions you can use:

"Right click" on the link below and then "save target as" to save the file to your hard drive, mp3 player or Ipod.

Many people save files to their desktop so they can find them easily. When you have uploaded an MP3 file to your website and linked to it, most people don't know about the "right click" operation above. Putting those instructions near the download link will save you lots of time on the phone helping people get the file downloaded.

A common thing that happens with both MP3 and .pdf downloads is that people will ignore the instructions and left click on the link. This will start the MP3 file playing in their media player, but they actually haven't downloaded it to their computer. The same thing happens with a .pdf file. Left clicking opens the document, but on your server, not theirs.

Then when they close the document it disappears because it's not actually downloaded to their hard drive.

Super Side Note: If you open an MP3 file in Windows Media Player you can make it play up to 2 times faster and still understand what is being said. This makes studying audio training very efficient. Try it.

Open up an MP3 file in Windows Media Player. Click on "Play". Then click on "Play Speed".


MP3 Distribution

You can have great success with pre-loading MP3 player/recorders with content and then selling the entire player. People love this because they get a usable player/recorder and the content with a minimum of hassle. This is especially good for people just introducing themselves to MP3 because they can skip the downloading step and just start listening.

More products that you can sell...

Public Speaking Perks + Andy Griffith

http://www.AmazingPublicSpeaking.com

When you become a top public speaker, you get opportunities to visit and experience historic and highly interesting places around the world. In this video, Tom visited the original site where the opening to The Andy Griffith Show was filmed not once, but twice. The 1960 version was in black and white and the 1965 version was in color.