Media marketing is really a fun way to market because with
the electronic methods of reaching out today, you do not have
to face much rejection because your prospects call you. They
call you after being pre-qualified because they have either:
A.) Heard you on the radio, B.) Seen you on TV, C.) Read an
article "by" you, D.) Read an article "about" you E.) Read a
comment you were asked to make because you are the "expert"
on a particular topic.
Whenever someone calls after having been exposed to you in
the media the entire nature of the phone call changes. You
are not trying to find out if they need your services, or if
they have money. In many cases they call and ask, "do you speak"
or "are you available to speak?"
Over the past year I have created much more reference
information for you that will make your media marketing
efforts much easier to implement. They will also teach you
how to be "great" when you appear in the media. Here are my
recommendations from the Kick Series of TeleSeminars:
# 4 Kick Start Your Media Marketing: How to Get Speaking
Clients to Call You by Tom Antion
# 7 Kick Up a Media Storm: How to Get FREE or REALLY CHEAP
With special guest "The Publicity Hound" Joan Stewart
# 8. Kick the Ears off Your Audience: How to Be GREAT
on the Radio
With special guest "The Radio Genius" Joel Roberts
# 9. "Kick Through Your Database to Sell Tons of Products
& Services on the Radio"
With special guest, "Mr. Radio Database" Joe Sabah